NEW RENAISSANCE
New Renaissance / Cultural patronage

Cultural patronage

Support what deserves a future.

For individuals, families, founders, companies and institutions who want to help meaningful creative work develop. Begin with what you care about and the kind of participation you can sustain.

Begin a patronage conversation

The possibilities

Give your support a purposeful form

01

An acquisition or commission

Support an existing practice through a considered acquisition, or make a new work possible with a clearly defined commission.

02

A presentation or gathering

Help create an occasion for people to encounter work and meet the people behind it, through a salon, presentation or cultural programme.

03

Space, expertise or resources

Contribute a place, production support, specialist knowledge or an introduction that responds to a specific creative need.

04

An ongoing relationship

Explore sustained support with a shared purpose, clear responsibilities and opportunities to review what the relationship is making possible.

What an engagement can include

From intention to something you can use.

A patronage direction

A brief connecting your interests and capacity to support with the practices, contexts and forms of participation that fit.

A focused opportunity

Research and introductions around an artist, commission or programme, with the intended contribution and practical requirements made clear.

A plan for the relationship

Agreed responsibilities, credits, documentation, milestones and follow-up, shaped around the specific work and people involved.

The specific deliverables, responsibilities, timing and commercial terms are agreed for your engagement before work begins.

Working together

Thoughtful at
every stage.

  1. Name what matters

    Share the practices, questions, places or people that interest you. Discuss what you would like your support to help make possible.

  2. Understand the opportunity

    Consider the artistic context, the resources needed and how your contribution would fit with the artist or initiative.

  3. Agree the conditions

    Clarify scope, responsibilities, timing, credits and commercial terms. Make space for artistic judgment within a clear working relationship.

  4. Stay engaged

    Review the agreed milestones and care for the records and relationships that continue after the first presentation.

Before we begin

A few useful answers.

Do I need to be an established collector?

No. Patronage can begin with a specific interest and a considered contribution. An existing collection is not required.

Can a company or institution participate?

Yes. Share the organization’s purpose, resources, audience and existing cultural relationships so the appropriate form of participation can be discussed.

Can support take a form other than an acquisition?

Yes. A space, commission, programme, research contribution or specialist resource can help creative work develop. The value of that contribution depends on the needs of the particular practice or project.

How do I see this approach in practice?

The Malta project archive documents our first showroom and opening salon. It shows one way to bring artists, work and people into direct conversation.

Start with a conversation

Begin a patronage conversation.

Tell us what you have in mind. We will review the context and discuss an appropriate next step.

Request an introductory call Share a detailed cultural brief